Asso is a design studio committed to creating visual concepts for institutions, artists, and commercial clients. We seek partnerships with those daring to challenge conventions and those committed to making a positive societal impact, whether in the cultural field or industries striving to innovate and improve society. Our work has taken shape in various forms including books, magazines, posters, visual identities, magazines and websites for clients like Byredo, CFHILL, Grand Hotel, Hem, Moderna Museet, OEI, Sibbjäns and Volante. Founded in 2019 by Mathias Dag Lindahl and Tilda Ragnartz, the Asso atelier has been based in the southern part of Stockholm ever since.
Moderna Museet exhibition catalogue #435
Pink Noise Primal Sound (2026)
Sibbjäns: hotel, restaurant and agriculture rooted in culture
Muscadet: handpainted logotype at entrance
Human Abundance R&D Lab
Forma: third edition poster wall ‘Performance’
Sub Rosa 6YA Party invitation (rejected proposal)
House of Nisaba: New Stories of Painting
The Sub Rosa logotype put to use
Alcova Salone; for the Motion Surrounded exhibition
Forma: second ed. poster wall ‘Deform/Reform’
Sub Rosa Invite
Muscadet: logotype on glass
Forma, flower emboss for Forms of Nature
Sibbjäns: hotel, restaurant and agriculture rooted in culture
OEI #96–97: ‘Det tekniska apoteket’
Kartotek 3A/3B: Georges Perec and Hans-Jørgen Nielsen
Photo book ‘Stockholm Girls’ by Philippa Parnevik
Formalism in action; the Forma culture
OEI #90–91: ‘Sickle of Syntax and Hammer of Tautology’ (Winner of Svensk bokkonst)
OEI #88–89 ‘Serier’ (‘Comics’)
Forma SS25: third ed. poster wall
Forma; first ed. ‘Order Insight—Order Inside’
‘Noise and Copies’ (2019) by Mathias Dag Lindahl
Moderna Museet exhibition catalogue #435
Pink Noise Primal Sound (2026)
Sibbjäns: hotel, restaurant and agriculture rooted in culture
Muscadet: handpainted logotype at entrance
Human Abundance R&D Lab
Forma: third edition poster wall ‘Performance’
Sub Rosa 6YA Party invitation (rejected proposal)
House of Nisaba: New Stories of Painting
The Sub Rosa logotype put to use
Alcova Salone; for the Motion Surrounded exhibition
Forma: second ed. poster wall ‘Deform/Reform’
Sub Rosa Invite
Muscadet: logotype on glass
Forma, flower emboss for Forms of Nature
Sibbjäns: hotel, restaurant and agriculture rooted in culture
OEI #96–97: ‘Det tekniska apoteket’
Kartotek 3A/3B: Georges Perec and Hans-Jørgen Nielsen
Photo book ‘Stockholm Girls’ by Philippa Parnevik
Formalism in action; the Forma culture
OEI #90–91: ‘Sickle of Syntax and Hammer of Tautology’ (Winner of Svensk bokkonst)
OEI #88–89 ‘Serier’ (‘Comics’)
Forma SS25: third ed. poster wall
Forma; first ed. ‘Order Insight—Order Inside’
‘Noise and Copies’ (2019) by Mathias Dag Lindahl
Moderna Museet exhibition catalogue #435
Pink Noise Primal Sound (2026)
Sibbjäns: hotel, restaurant and agriculture rooted in culture
Muscadet: handpainted logotype at entrance
Human Abundance R&D Lab
Forma: third edition poster wall ‘Performance’
Sub Rosa 6YA Party invitation (rejected proposal)
House of Nisaba: New Stories of Painting
The Sub Rosa logotype put to use
Alcova Salone; for the Motion Surrounded exhibition
Forma: second ed. poster wall ‘Deform/Reform’
Sub Rosa Invite
Muscadet: logotype on glass
Forma, flower emboss for Forms of Nature
Sibbjäns: hotel, restaurant and agriculture rooted in culture
OEI #96–97: ‘Det tekniska apoteket’
Kartotek 3A/3B: Georges Perec and Hans-Jørgen Nielsen
Photo book ‘Stockholm Girls’ by Philippa Parnevik
Formalism in action; the Forma culture
OEI #90–91: ‘Sickle of Syntax and Hammer of Tautology’ (Winner of Svensk bokkonst)
OEI #88–89 ‘Serier’ (‘Comics’)
Forma SS25: third ed. poster wall
Forma; first ed. ‘Order Insight—Order Inside’
‘Noise and Copies’ (2019) by Mathias Dag Lindahl
Asso (DDD) 2019–
Direction, Design and Development
Vita bergen, Stockholm
Asso (DDD) 2019–
Direction, Design and Development
Vita bergen, Stockholm